Basic operation of the advertising player

Digital Signage Series

An LCD advertising player is a kind of electronic display device, which is mainly used to broadcast advertisements and publicity information. Advertising player displays advertising content through high-definition LCD screen, multimedia player, etc. It is suitable for shopping malls, supermarkets, hotels, hospitals, stations and many other places.

The basic operation of advertising player

1. Power on operation: Plug the power cord of the advertising machine into the socket and press the power button to start the advertising machine.

2. Basic setting: connect to the network, adjust the screen brightness, volume, time and other basic settings.

3. Interface operation: the operation interface of the advertising machine is very intuitive and easy to use, mainly consists of “main menu”, “task bar”, “playlist” and so on, through the button click, Drag and drop to complete the operation.

Content production and release of advertisement player

1. Content production: the production of advertising player content requires the use of design software, such as Photoshop, AI, etc. After making a good design, the pictures or videos will be imported into the advertising machine software for editing and adjustment.

2. Publishing operation: After making the advertisement material, you need to upload the content to the advertisement machine software to set and publish the content. You can set the playback time, playback order, cycle playback and other functions according to the demand.

The use of advertising player skills

1. Set up a clear playback plan: making a good playback plan and choosing a good playback content are very important for the users of the advertising machine. Through the development of a good playback plan, you can make the advertisement playback effect is more obvious, improve the efficiency of advertising.

2. Pay attention to audience feedback: understanding the audience’s feedback and suggestions can help users better adjust the content and mode of advertising, and constantly adjust and improve the advertising strategy.

3. Reasonable control of playback volume: Reasonable adjustment of the volume can attract more viewers, while too large or too small sound will produce the opposite effect. Thus affecting the effect of advertising and publicity, we should pay attention to the reasonable control of the playback volume.

When we use the advertising player, through the production of good content advertising content, choose a reasonable placement and set up playback plan and other skills, can help advertising machine users to better publicize the corporate image and product information, improve the advertising effect, but also can give the audience a deep impression.

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